Creative Design Services

At Borderline, creative design starts with a deep understanding of your brand — the face your organization presents to the world. Every element you share should consistently reflect your brand’s persona, building a compelling and cohesive presence whether you’re an established company, a startup, a government agency, or a nonprofit.

Our comprehensive branding services help organizations of all types shape and strengthen their identity. Whether you're creating a brand for the first time, launching a new initiative, or refreshing your image, we craft logos, taglines, identity systems, and detailed style guides to ensure clarity and consistency across every platform.

Creative execution starts once we’re fluent in your brand’s language and aligned with your strategic communication goals. Good design doesn’t just enhance communication—it reinforces your identity and values every time someone sees your content.

Communicating complex information clearly is a common challenge—audiences often tune out when content feels overwhelming or disorganized. Infographics solve this by breaking down data into structured, visual formats that make key points easier to grasp and retain.

Creating a strong web experience is a process of discovery, collaboration, and iteration, grounded in brand consistency and user needs. We apply your brand guidelines to create a recognizable, intuitive experience. Working with our Marketing & Strategy and Content Development teams, we identify what information to share, how to structure it, and how users interact across platforms.

Successful video production starts long before the camera rolls. We work with your marketing team and subject matter experts to define the right message, format, and delivery strategy, using audience insights from Communications Research and Marketing & Strategy. Together, we build a script that connects business needs to creative execution.

• Every element—lighting, set design, b-roll—supports a cohesive, brand-aligned communication goal.
• We leverage 4K video, motion graphics, and sound design for a polished, cost-effective final product.
• Script, storyboard, and edit reviews ensure your input is integrated throughout the production process.

In a crowded media landscape, well-timed animation can make the difference between capturing attention or being overlooked. Whether for online video, social media, websites, or presentations, animation delivers impact quickly.

As with video, every animation project is grounded in research, strategy, and a structured development process—including scripting, storyboarding, and iterative reviews.